Home » Archive by categoryCommitment

MARKETING ON A SHOESTRING BUDGET

By Dr. Gayle Carson I believe that everyone needs to be a marketer. Without marketing, you can’t brand, people are not aware of who you are and what you do, and you don’t get the recognition you’re entitled to.
Continue reading »

Stick to Your Core Values

By Margot Morgan In difficult times, business owners are often tempted to alter their core values and those of their company.  You might be tempted too, in order to save money or acquire a quick sale. 
Continue reading »