We’re all aware of procrastination, and have indulged in it from time to time. It’s probably one of the biggest obstacles we face as entrepreneurs.
The bottom line? There’s a lot of power in both action and inaction, because we’re directly responsible for creating our income, profits, and lifestyle.
Have you ever pulled back the curtain on procrastination? It’s rooted in two big areas: knowledge and demand.
Knowledge. When something in our business directly challenges our level of knowledge, we feel threatened. The brain is wired to diminish threat and we focus our energies elsewhere, to less threatening (and usually more menial) tasks.
To help overcome the knowledge gap, begin by objectively assessing what you think is missing. Then create a short list of people or resources that can help fill that gap. It’s a step toward gaining the knowledge that can head off procrastination.
Demand. In today’s world, there’s a heightened awareness of productivity, but it’s not always the right productivity. Many demands – and especially time demands – are imposed from the outside. When something takes more time than we can offer, or we feel it’s not a valuable use of our time, a natural response is delay.
Every entrepreneur who grows her business has a support team that helps manage demands. There’s no way around it. A great first step? Schedule an initial meeting with a virtual assistant in your eWN chapter. Learn what it’s about and how creating a demand management strategy can actually grow your business.
Ready to learn more?
The Four Ways to Flourish Tele-summit, sponsored by eWomenNetwork members Sue Painter and Amy Franko, is a FREE 4-call tele-summit designed to help you flourish in your business and personal life.
We’re excited to feature Sandra Yancey, eWomen Network Founder & CEO, as part of this series!
Get all the call-in details and the entire speaker list by visiting:
See you there!
Caroline Melberg
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